Even though the Fiesta was introduced to the European market several years ago, this subcompact is new to the U.S. market for the 2012 model year. With its unique European design, good fuel mileage and low base price, this smaller car is targeted for the younger automotive consumer market.
Ford Fiesta Exterior and Interior European Design
Available in a 4-door sedan or hatchback, the exterior of both models is aerodynamic, with a noticeable European flare design. The front end has a low-slung design and the exterior sidelines move up to the rear. The exterior colors offered will entice any young auto enthusiast. Available exterior colors include
- lime squeeze
- yellow blaze
- blue candy
- violet gray
- red candy
- black
- ingot silver
- oxford white
- race red
The interior design has a sporty appearance. The steering wheel and instrumentation look more like they belong in the cockpit of the space shuttle then in a compact auto. The entertainment center, climate controls and standard multifunctional display with LCD screen in the center dashboard have sharp points that will appeal more to the younger automotive consumer.
The interior seating arrangements on all 2012 models are equipped with a cloth 4-way manual drivers seat, 2-way manual front passenger seat and 60/40 split split-fold rear seat. All models include 5-front and 1-rear cup holders and adjustable (front/rear) head rests.
2012 Ford Fiesta Standard Mechanical Features
The following list of mechanical features is included on the standard models. Other features, like the Power Shift 6-speed automatic, may be available as an option.
- 1.6L Ti-VCT Duratec I-4 engine
- 5-speed manual transmission
- Anti-Lock Brake System
- Compact spare
- Electric power-assisted steering
- Front-wheel drive
- Power front/rear drum brakes
The Ford Fiesta has a host of optional equipment. There are several exterior design options that include several upgraded wheel designs to Ford Custom Graphics by Original Wraps. Other exterior options like splash guards, roof racks and locking fuel plugs are also available.
Interior design options include lighting kits, illuminated door still plates, sport pedals and digital readout gearshift knob, just to name a few. There’s a host of electronic options available like keyless entry pad, remote start systems, security systems and parking assist systems.
Edmunds.com gives the 2012 Ford Fiesta an overall sparkling review. On the positive side they state that it has “sporty driving dynamics, refined yet lively engine, high fuel economy, welcoming cabin and available luxury features”. From the negative side the biggest downfalls are the amount of cargo and limited rear seat as well as the unavailability of a conventional navigation system.
Sources:
Ford Motor Company, website accessed September 29, 2012,
http://www.ford.com/cars/fiesta/
Edmunds, website accessed September 30, 2011, http://www.edmunds.com/ford/fiesta/2012/#fullreview
James Clausen - Clausen received a Bachelors Degree in Business Administration in Automotive Management and Marketing at Northwood University, graduating ...
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